Photography is about you and several billion other people.
The global phenomenon that is photography is growing at an incredible rate. Online posting of photographs is on-trend to double every year. In fact the number of photographs posted daily is literally mind-boggling.
Published May 29, 2013, the “KPCB Internet Trends 2013 Report” by Kleiner Perkins Caufield & Byers quotes some astonishing global figures for use of the Internet. The report publishes the graph above showing more than 500 million photographs are posted every day to just four online providers – Flickr, Snapchat, Instagram and Facebook. The figures are all derived from data published by the four companies.
Facebook the biggest photo-site
According to the report the biggest holder of photographs is Facebook. The social networking site handles more than 300 million photo uploads per day. More than fifteen percent of the global population uses Facebook with more than sixty three percent of those using the site every month.
Despite the tsunami of photographs being posted online every day we must expect that many more photographs are not being uploaded. It would not be unreasonable to expect more than a billion photos are taken being taken worldwide everyday. Although the actual figure must remain speculation.
How many Internet devices are there in your house?
The KPCB Report gives figures for a wide range of global growth rates. Mobile Internet use and general mobile use has exploded too. Many families have more than ten Internet enabled devices in the home – computers, games machines, mobile phones, cars, televisions, tablets… the list goes on. Against that backdrop, photography is not an unusual growth case.
Another area of growth of interest to photographers is video. A few weeks ago YouTube topped 1 Billion viewing hours in a week. In some countries young people are watching more YouTube than TV these days. Calculations from figures in the KPCB report suggest that about 1,008,000 hours of video are uploaded to YouTube each week. This is corroborated by the YouTube statistics page: YouTube Statistics page . Certainly the video channel is becoming a global phenomenon as it appears to be taking on TV and winning . However, there are also many other online video websites.
How many other photosharing sites are there?
There are thousands of photo-sharing and publishing sites globally. I personally publish photographs on seven different sites. How about you? One thing is for certain. The global growth industry that is photography has not yet peaked.
The KPCB report in full
The report is in slide form which I have included below for you. Alternatively you can download a readable *.pdf version: KPCB_2013_Internet_Trends_052913.pdf
KPCB Internet Trends 2013 by Kleiner Perkins Caufield & Byers
Published May 29, 2013
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